Lyndit MarketingBeing able to relate to a brand is huge. A customer that chooses to trust and even support a brand is excellent. Some brands go as far as having a celebrity – recognizable and relatable to endorse, wear and evangelize the brand. There is a gold mine of brand, company and culture evangelists right under the nose of big brands. They are the people the[...]
Living in what used to be a fairly small town, Maple Valley has grown. The growth is so huge that small businesses that for years, even generations that were able to depend on word of mouth are finding themselves a bit overwhelmed competition with some big name brands. Our local Johnson’s home and Garden found itself competing with a brand new Home Depot down the[...]
I truly believe that: Good people + Good people = Great communities. I am always delighted to introduce people and see their relationships bloom. There are a lot of great ways to meet great people. However I also think there are a lot of great ways to introduce great people to other great people you already know. Isn’t that the point of social media? Personally[...]
There are important aspects to online marketing that I will give you a cookie if you don’t forget. I get it — running a business which includes all the daily maintenance is tough, and time consuming. Then there is your big ultimate bacon cheese burger vision of your businesses, that each and every day each you make decisions to move toward that grand vision. When[...]
Think of going to school dances as a youth, the trendy kids are on the dance floor breaking out some epic dance moves. However those who were not on the dance floor were not always the stereotypical wallflowers, often instead of shaking, and wiggling they were deep in conversation with their peers, building relationships and creating connections. Think of Facebook and YouTube as the popular[...]
Technology has given us an unlimited amount of potential to market, share ideas, build community and drive our world closer than ever before. One of the great inspirations in my life is a young woman that even today uses social media, her expertise in SEO and online marketing to aid her passion to literally change the world. This is a snap shot into a story[...]
Step away from the to-do lists. Turn off your distraction devices and just sit there for a second. What have you done this week to build your PERSONAL brand? Okay, you have a Linkedin account, Facebook and maybe even a Twitter account but what are you doing with them and are they building a genuine perception of you are online? Time to chug the personal[...]
From Twitter, Sphinn, Google Reader, Facebook, Amplify, Buzz and Friendfeed–you name it!–I have been gathering some of my favorite posts. These 5 personal favorite must reads have sparked some really awesome conversations, tweaked long term project plans and challenged a lot of great ideas. From social media, online marketing and project planning to business organization these posts will for sure to fill your thought bubbles,[...]
Events are expensive. Planning, renting, advertising, blogging, adding event information and answering questions on Facebook, following managing and responding to tweets, getting speakers, creating those cute little hands stamped goodie bags the list goes on! All time consuming and expensive. Bloggers are everywhere, in every industry and one thing we love more than food is being able to share information about great parties and events.[...]
The days of the professional image, the cookie cutter look, suit, tie, then speak and walk the part are shifting. The new marker is an excellent listener, be open to conversation, and strives to be open and genuine. This is the new image that is turbo charged with building trust and clear expectations from the beginning of each new project and relationship. What do I[...]
