Lyndit MarketingLet’s say your business had it all. The king of producing the perfect content, the best engagement, every review site had raving reviews, everyone wants one of your products, everyone wants to shake your hand, everyone loves your business. Everyone wants to be your best friend. Do you love the customers that LOVE you? Or would you select “It’s complicated” as a relationship status? I[...]
Check-in! You are now the Mayor! You have been Ousted as Mayor! You have achieved a Badge! What does that have to do with your business? Should you as a small business owner pay attention to geo-location tools like Foursquare? Whether you own a chain of coffee restaurants in Seattle or a small bakery in Issaquah you are going to find a lot of your[...]
Being able to relate to a brand is huge. A customer that chooses to trust and even support a brand is excellent. Some brands go as far as having a celebrity – recognizable and relatable to endorse, wear and evangelize the brand. There is a gold mine of brand, company and culture evangelists right under the nose of big brands. They are the people the[...]
The days of the professional image, the cookie cutter look, suit, tie, then speak and walk the part are shifting. The new marker is an excellent listener, be open to conversation, and strives to be open and genuine. This is the new image that is turbo charged with building trust and clear expectations from the beginning of each new project and relationship. What do I[...]
Let me hop on my soap box and say that social media is not a skill – it is a tool; the skill is communication. Communication is not exclusive to sales, promotion or content pitches, rather it’s for sharing, connecting and building relationships. Social media is the opportunity for customer service to reach beyond the doors of the brick and mortar. Before participating in the[...]
Shaking your head after a particularly draining conversation with a client can provoke a spectrum of reactions. The frustration level may leave you steaming or shivering with anxiety. In the perfect world we would love to have our clients and customers treat us with respect, understanding, trust, loyalty and have a tiny bit more patience. “You must be the change you want to see in[...]
I am glowing to have the opportunity to introduce to you Mack Collier, one of my personal inspirations in Social Media marketing. When it comes to online marketing Mack has an understanding on how to use social media as a perfect tool to bring companies closer to their customers. His motto is “Don’t focus on the tools, focus on the connections that the tools help[...]
Delighted to introduce to you an inspiring web designer and developer Nadine, of Curious Light. Nadine is talented in web design, however what is really inspiring about Nadine is all of the relationships and trust she has built. She is known for being valuable adviser in the bigger vision of strategic marketing. She successfully designs with the perspective of her client’s target market which makes[...]
