LyndiT.com
Today, Sept 3rd is my last day at my job. Yes, you are all embarking on a new chapter with me as I live my dream exploring and living through all kinds of entrepreneurial adventures. Focusing on B2B Marketing and ecommerce has been my 9-5 job for the last 23 months for a wholesale promotional apparel company called SanMar. During a time of a recession SanMar held strong to its core values of supporting employees with a 40 year record[...]
From Twitter, Sphinn, Google Reader, Facebook, Amplify, Buzz and Friendfeed–you name it!–I have been gathering some of my favorite posts. These 5 personal favorite must reads have sparked some really awesome conversations, tweaked long term project plans and challenged a lot of great ideas. From social media, online marketing and project planning to business organization these posts will for sure to fill your thought bubbles, have you reaching for the phone to share a conversation about the value of flexibility[...]
Fall is around the corner which for many of us brings back the memory of school starting but more importantly sports. Every year to be eligible to play sports off to the doctor kids went to get the doctor’s stamp of approval that this kid was indeed “A-Ok” to jump, run, take a few tumbles but most importantly was ready to take on what the sport required of them. The more serious the sport required of the athlete the more[...]
Often I hear, “How do you manage your time?” to be honest I schedule everything. Yep, everything is a constant optimization my time. Being flexible and responsive allows me mental space to be creative and focused. For those of you who know social media can help build your business, connect with customers and create a solid foundation for your personal or professional brand you also know that it takes time – lots of it. Time that often you don’t think[...]
Fresh, Unique Content As a blogger, marketing person, small business with a website you need to take the “social” in social media seriously. Every day is another opportunity to experience, learn and then share. Creating fresh, unique content doesn’t need to be a chore, as it is something you are most likely already doing. If you are thinking your website is just a small fish in the ocean snap out of it. People want unique fresh content and so do[...]
The northwest is a magnet for amazing non-profits utilizing social media. A treat to share an excellent example of a non-profit using social media to support current marketing efforts as well as strengthen their community. Since 1967 PAWS, a northwest non-profit has been the human voice for cats, dogs, bunnies, birds and even bears. Entering into social media looks to has been a natural transition communicating their support of animal welfare and northwest wildlife, raising awareness for events, adoptions and[...]
After posting recently on Lyndit.com’s fan page I noticed a link under the post that said “promote”. Sure, I have created Facebook ads before however this time I was curious and decided to dive in and buy my first Lyndit.com advertisement on Facebook. Step by step screen-shots of the whole experience along with insight into what I would recommend if you decide to go down this route yourself. Over the next 12 screen-shots you will get to see how easy[...]
Over the last year I have found myself focused, and dedicated on a goal that will ultimately lead to a new way of life. The goal is to surround myself with people on and offline that have action taking attitude, an appreciation and humor about life and a desire to grow their positive connections and build strong communities. The goal was to connect, build relationships and then a my own personal community of people defining outside the box, reflecting the[...]
Living in what used to be a fairly small town, Maple Valley has grown. The growth is so huge that small businesses that for years, even generations that were able to depend on word of mouth are finding themselves a bit overwhelmed competition with some big name brands. Our local Johnson’s home and Garden found itself competing with a brand new Home Depot down the road. The local bakery is now not the only place to get great baked goods.[...]
I truly believe that: Good people + Good people = Great communities. I am always delighted to introduce people and see their relationships bloom. There are a lot of great ways to meet great people. However I also think there are a lot of great ways to introduce great people to other great people you already know. Isn’t that the point of social media? Personally I am a big fan of using Facebook events. They are easy to setup and[...]
There are important aspects to online marketing that I will give you a cookie if you don’t forget. I get it — running a business which includes all the daily maintenance is tough, and time consuming. Then there is your big ultimate bacon cheese burger vision of your businesses, that each and every day each you make decisions to move toward that grand vision. When starting out with a new client, or even on a personal project there is a[...]
The marketing perspective is going to have to shift. Whether you are living in the world of small businesses or global corporations recruiting talent, and then retaining that talent is becoming a priority. Effective internal marketing empowers employees to take on learning the ends and out of the company, the industry and how to work with their customers. Employees with a good understanding of the company vision will establish long term trusting relationships with customers and learned the ropes of[...]
Think of going to school dances as a youth, the trendy kids are on the dance floor breaking out some epic dance moves. However those who were not on the dance floor were not always the stereotypical wallflowers, often instead of shaking, and wiggling they were deep in conversation with their peers, building relationships and creating connections. Think of Facebook and YouTube as the popular kids. Perfectly pressed with flashy shiny shoes and slick styled clothes, all the right moves[...]
Pleased to introduce to you an entrepreneur in the online marketing world. One who understands the benefits of search marketing, social media and collaborating with a strong supportive network. As you get to know Mark you will find his dedication is second to none, fearlessly diving into the world of his own business while running one of my favorite search marketing blogs StayOnSearch with incredible success. Mark is also a frequent writer for the well known search marketing blog Search[...]
Technology has given us an unlimited amount of potential to market, share ideas, build community and drive our world closer than ever before. One of the great inspirations in my life is a young woman that even today uses social media, her expertise in SEO and online marketing to aid her passion to literally change the world. This is a snap shot into a story of faith, determination and standing up for what you believe in. I had the pleasure[...]
Step away from the to-do lists. Turn off your distraction devices and just sit there for a second. What have you done this week to build your PERSONAL brand? Okay, you have a Linkedin account, Facebook and maybe even a Twitter account but what are you doing with them and are they building a genuine perception of you are online? Time to chug the personal branding Kool-Aid, do a little research and get down to business making a long term[...]
It’s just about summer time to start getting our waists and websites in shape. Websites are still the most important online asset and representative of your business. You will drive traffic from Twitter and Facebook to your website, however if they get to your website and there is no contact information, no location, no bio, broken links, animated crazy blinking images, blaring music … the list goes on you are not giving your business a good first handshake. You need[...]
From Twitter, Sphinn, Google Reader, Facebook, Amplify, Buzz and Friendfeed–you name it!–I have been gathering some of my favorite posts. These 5 personal favorite must reads have sparked some really awesome conversations, tweaked long term project plans and challenged a lot of great ideas. From social media, online marketing and project planning to business organization these posts will for sure to fill your thought bubbles, have you reaching for the phone to share a conversation about the value of flexibility[...]
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