Lyndit MarketingI am giving you permission to sit back, let 2011 slip out of your thoughts for a moment and think about the future. Yes, the future. 2012 is a unwritten story, especially when it comes to your business, brand and strategies. Strategies, Plural The one-size-fits-all knitted winter hat style of marketing has never worked. Simply put, BE FLEXIBLE. (If you are not flexible add “Start[...]
Archive for the ‘marketing’ Category
No doubt you have learned a great deal on your marketing adventure. Learned that hiring someone to stand on the street corner with a sign for a week was a bit of a flop, or maybe you also learned that knocking on doors in the evenings to be grassroots, was only getting old men mad at you. Whether your marketing strategies were belly flops or successful there[...]
Unless you use some sort of fluffy critter (Nice job Cheezburger) I wouldn’t be lured easily. If you are a startup you most likely have given up on me and my stubborn, busy and “thanks, but not interested” friends. I am never the one to wait in line for a new apple product, nor do I jump at new social media invites. I have not[...]
It is expected that as the New Year begins we take time to reflect on the previous year. We look back on our accomplishments, challenges and what we have learned with various intentions. Some look to the past to review performance, create new processes and further pave the path of productivity. Others look to the past and see obstacles overcome with creativity, perseverance and honesty[...]
Can you believe that 2011 is just around the corner? For all businesses getting social was the theme being sung over and over by their marketing advisors. Tweeting and writing blog posts sounded like a great idea, however it is never the idea it is the execution. Here are 11 things you can start to plan for, create responsibilities in your team to handle and[...]
Let’s say your business had it all. The king of producing the perfect content, the best engagement, every review site had raving reviews, everyone wants one of your products, everyone wants to shake your hand, everyone loves your business. Everyone wants to be your best friend. Do you love the customers that LOVE you? Or would you select “It’s complicated” as a relationship status? I[...]
This is the age of relationships. Connecting local patrons to local businesses is just what the City of Maple Valley and the local Chamber of Commerce have teamed to do. Working to strengthen communities and local economies through supporting, maintaining, and celebrating locally owned businesses throughout Maple Valley area. The power of local marketing is connecting and building strong relationships. To effectively market locally, customers[...]
Building websites is my meat and potatoes. I am one of the few online marketers that consult and implement. Maybe I am old fashioned in that I like to start each client I have with a strong foundation. A strong website is solid, yet simple built to be flexible and evolve with the needs of the business. What do ponies and websites have in common?[...]
Who doesn’t love a great story? Especially one about an young entrepreneur. The story of Derek Johnson and SMS marketing Tantango is becoming my favorite young entrepreneur story to tell. I am delighted to share with your Derek’s own insights into the world of being an entrepreneur, bringing an idea to life and creating a successful business. Being in Bellingham means as a normal Seattle[...]
Brotherton Cadillac creates a Twitter focused campaign, Race for a Ride to raise awareness, and up to $140k for a Seattle non-profit. The idea takes donating through social media to non-profits to a whole new level, by offering one lucky tweeter a brand new car (2010 CTS). I personally was very impressed with Brotherton Cadillac for taking the pludge into the deep end of social[...]
